The Buffalo Bills are about to score a different kind of touchdown, this time on the Hallmark Channel. Damar Hamlin recently announced that the Bills will be the stars of an upcoming holiday TV movie, “Holiday Touchdown: A Bills Love Story.” This project is a collaboration between Hallmark Media, the NFL, and Skydance Sports, and it’s set to capture the heart and spirit of Buffalo with filming locations sprinkled throughout the city, including their iconic Orchard Park stadium.
Hamlin expressed his excitement, saying, “We’re so thrilled to highlight our team and fans, especially giving a nod to Bills Mafia, through our love for both football and Hallmark Christmas movies. Go Bills!”
This film marks Hallmark’s second NFL holiday movie following last year’s “Holiday Touchdown: A Chiefs Love Story,” where big names like Andy Reid and Donna Kelce appeared, with whispers of Taylor Swift references due to her ties with Travis Kelce. This time, the buzz is around potential allusions to Bills quarterback Josh Allen and his engagement with actress-singer Hailee Steinfeld.
While the cast for the “Bills Love Story” hasn’t been announced yet, fans are buzzing with speculation. Some even suggested Mario Lopez might be involved, as he’s currently working on another holiday film in Tonawanda. However, that project, “Newport Christmas,” is separate, despite Lopez teasing fans about involving the Bills Mafia in a crowd scene.
Skydance, Hallmark, and the Bills plan to kick off production soon, with more details to come. Pete Guelli, COO of the Bills, stated, “Being part of this collaboration with Skydance Sports is a fantastic opportunity to showcase Western New York and our passionate Bills Mafia.
This project exemplifies the growing influence of the Bills brand across sports and entertainment. We’re privileged to help bring this story to life on Hallmark.”
Get ready, because “Holiday Touchdown: A Bills Love Story” is gearing up to debut during Hallmark’s 16th annual “Countdown to Christmas” later this year. For the Bills, it’s another feather in their cap, especially after being highlighted in last year’s independent film, “Unbillievable! The Movie,” which focused on generations of die-hard Buffalo fans uniting for a Super Bowl showdown.
This holiday season, the Bills are poised to capture hearts on the big screen, blending the excitement of football with the magic of Hallmark Christmas storytelling.