In one of the most unexpected proposals to ever hit the NFL landscape, tech mogul Elon Musk reportedly offered a stunning sponsorship deal to the Green Bay Packers — but with a catch that left fans and team executives stunned.

According to sources close to the situation, Musk approached the Packers organization with a bold and highly unconventional offer: he would become a permanent corporate sponsor of the team, injecting millions into stadium upgrades, tech integration, and marketing expansion. However, the deal came with conditions — major ones.
Musk wanted Lambeau Field renamed to “Tesla Field,” and even proposed a complete redesign of the team’s iconic green and gold jerseys to reflect a “futuristic energy-efficient aesthetic,” complete with Tesla logos incorporated into the uniform.
The reaction from Packers General Manager Brian Gutekunst? A flat and resounding no.
Sources say Gutekunst didn’t hesitate:
“Lambeau Field is sacred ground. We’re not putting a price tag on that legacy — not for any billionaire, no matter how ambitious he is.”
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The Green Bay Packers, famously the only publicly owned team in major American professional sports, have always prided themselves on tradition, community, and fan-driven values. Renaming their historic stadium, which opened in 1957 and is named after legendary coach Curly Lambeau, would be seen as sacrilege by most die-hard fans.
Unsurprisingly, the idea sparked outrage across Packers Nation. Social media erupted with furious backlash, with #SaveLambeauField trending within minutes of the story breaking.
One fan tweeted:
“Elon Musk wants to slap a Tesla logo on Lambeau? Over my frozen Wisconsin body.”
Another added:
“You can buy Twitter, but you can’t buy the soul of the Green Bay Packers.”
As for Musk, he has not officially commented on the reported rejection but posted a cryptic tweet shortly after the story leaked:
“Innovation meets resistance. Doesn’t mean it stops.”
While some sports analysts admitted the idea of a Tesla-sponsored stadium could have brought “technological revolution” to the fan experience, even they acknowledged that asking Green Bay to trade in Lambeau’s legacy for corporate branding was a non-starter.
In the end, Gutekunst’s message was clear: the Packers are not for sale — in name, colors, or spirit.