In one of the most unexpected proposals to ever hit the NFL landscape, tech mogul Elon Musk reportedly offered a stunning sponsorship deal to the Green Bay Packers — but with a catch that left fans and team executives stunned.
According to sources close to the situation, Musk approached the Packers organization with a bold and highly unconventional offer: he would become a permanent corporate sponsor of the team, injecting millions into stadium upgrades, tech integration, and marketing expansion. However, the deal came with conditions — major ones.
Musk wanted Lambeau Field renamed to “Tesla Field,” and even proposed a complete redesign of the team’s iconic green and gold jerseys to reflect a “futuristic energy-efficient aesthetic,” complete with Tesla logos incorporated into the uniform.
The reaction from Packers General Manager Brian Gutekunst? A flat and resounding no.
Sources say Gutekunst didn’t hesitate:
“Lambeau Field is sacred ground. We’re not putting a price tag on that legacy — not for any billionaire, no matter how ambitious he is.”
The Green Bay Packers, famously the only publicly owned team in major American professional sports, have always prided themselves on tradition, community, and fan-driven values. Renaming their historic stadium, which opened in 1957 and is named after legendary coach Curly Lambeau, would be seen as sacrilege by most die-hard fans.
Unsurprisingly, the idea sparked outrage across Packers Nation. Social media erupted with furious backlash, with #SaveLambeauField trending within minutes of the story breaking.
One fan tweeted:
“Elon Musk wants to slap a Tesla logo on Lambeau? Over my frozen Wisconsin body.”
Another added:
“You can buy Twitter, but you can’t buy the soul of the Green Bay Packers.”
As for Musk, he has not officially commented on the reported rejection but posted a cryptic tweet shortly after the story leaked:
“Innovation meets resistance. Doesn’t mean it stops.”
While some sports analysts admitted the idea of a Tesla-sponsored stadium could have brought “technological revolution” to the fan experience, even they acknowledged that asking Green Bay to trade in Lambeau’s legacy for corporate branding was a non-starter.
In the end, Gutekunst’s message was clear: the Packers are not for sale — in name, colors, or spirit.