Coby White Shocks NBA World by Rejecting $270 Million Offer From Elon Musk: “Spend It on Something That Actually Helps People!”
May 23, 2025 | Chicago, IL
In a stunning and unexpected turn of events, Chicago Bulls guard Coby White has made headlines across the NBA and beyond by turning down a staggering $270 million offer from tech billionaire Elon Musk.
The offer, reportedly for a long-term partnership involving sports tech and promotional endorsements via Musk’s companies—including X (formerly Twitter), Tesla, and Neuralink—was considered one of the most lucrative off-court deals ever proposed to an NBA player.
But White, 25, wasn’t interested.
“Keep it and spend it on something that actually helps people,” White said in a brief but pointed statement released on social media. “We’re living in a world where too many folks are struggling to eat, get educated, or find a safe place to sleep. That’s where money should be going.”
🔥 Reactions Pour In
The reaction from fans, players, and commentators was immediate—and divided. While some praised White for his integrity and moral stance, others questioned the decision to reject such a life-changing financial opportunity.
LeBron James reposted the story on Instagram, commenting: “Much respect. That’s bigger than basketball.”
Meanwhile, media personalities like Skip Bayless criticized the move: “Coby’s a great player, but let’s be real—$270 million doesn’t come around twice.”
💡 The Backstory
Sources close to both parties say Musk had been in talks with White’s representatives since February, pitching a revolutionary sports data platform powered by AI and neural implants. The plan was to have White as its global ambassador, but negotiations reportedly stalled after the player expressed “deep discomfort” with the project’s direction and ethical implications.
🧠 Not Just an Athlete
White, who has become known for his thoughtful interviews and community involvement in Chicago, recently launched the “Baseline for Change” Foundation, focusing on education reform and food security.
“If I can make a real difference with $1 million, I don’t need $270 million to sell my name to something I don’t believe in,” he told reporters in March.
🚨 What’s Next?
The Bulls organization has not officially commented, but insiders say White’s popularity within the locker room and fanbase has surged even higher after the news broke. With the 2025 season winding down and Chicago pushing for a stronger playoff run next year, White has not only proven himself as a rising star on the court—but now as a leader off it.
