🚨 BREAKING:
Cowboys Star CeeDee Lamb Refuses to Celebrate Pride Month — Says “WOKE Doesn’t Deserve to Be Commemorated”
NFL wide receiver CeeDee Lamb has ignited a massive firestorm this June after publicly refusing to participate in Pride Month activities, stating that “WOKE” culture doesn’t deserve celebration — comments that are already sending shockwaves through the sports world and beyond.
During a media availability at Dallas Cowboys OTA practice this week, Lamb was asked about the team’s upcoming Pride initiatives and whether he planned to take part. His answer stunned reporters:
“I’m not going to pretend to support something just because it’s trendy. WOKE culture doesn’t deserve a celebration. I play football — I don’t play politics.”
The response came across as unapologetically defiant — and within hours, the internet exploded.
Hashtags like #CeeDeeLamb, #PrideMatters, #BoycottTheCowboys, and #NFLWokeWar surged to the top of social media platforms. Influencers, LGBTQ+ advocacy groups, and even former players called the remarks “disrespectful,” “tone-deaf,” and “an embarrassment to the league.”
One viral post read:
“CeeDee Lamb doesn’t have to wave a rainbow flag, but publicly belittling Pride Month? That’s a choice — and not a good one.”
Meanwhile, a growing number of fans are now calling on sponsors and the Cowboys organization to respond decisively. The backlash is especially intense given the team’s massive national following and corporate ties with brands like AT&T, Ford, and PepsiCo — many of which promote inclusion.
In response to the escalating storm, the Dallas Cowboys released a short statement:
“The Dallas Cowboys support diversity, equality, and respect for all. While individual players may have personal beliefs, those views do not reflect the values of our organization.”
As expected, the NFL was quickly pulled into the fray, with GLAAD, Human Rights Campaign, and other organizations calling on the league to take a clear stance and demonstrate that inclusion is more than just a marketing message.
“The NFL cannot celebrate Pride with logos while allowing players to insult the very existence of that celebration,” one statement read.
CeeDee Lamb, however, appears unmoved by the criticism. In a post to his Instagram Stories, he doubled down:
“I said what I said. Y’all can cancel whoever you want — I’m still gonna be me.”
That comment only further inflamed the online discourse, with many accusing Lamb of deliberately courting attention and others rushing to defend him under the banner of “free speech.”
At the heart of the debate is a growing divide in professional sports — between players who embrace public activism and those who reject what they perceive as “politicization of the game.”
With Pride Month still underway, the situation surrounding CeeDee Lamb is far from over. Fans, sponsors, and league officials now face an uncomfortable question:
When does “personal opinion” cross the line into public disrespect — and what happens next?