Elon Musk, the man who has made headlines for everything from electric cars to space travel, is now reportedly setting his sights on the NFL. And not just any team—the Denver Broncos. For a cool $15 billion, Musk could be looking to add “football team owner” to his already ridiculously long list of titles. The news has left the NFL world absolutely stunned, but no one is more shocked—or perhaps more entertained—than Greg Penner, the current controlling owner of the Broncos.
Penner, known for his business acumen and, let’s be honest, his ability to look like he belongs in a boardroom rather than a locker room, is apparently deep in debate over the potential takeover. But not in the way you might think. Instead of fiercely opposing the deal, sources say he’s considering raising the asking price. Not because the Broncos are worth more (although, let’s pretend they are), but because, in his words, “If Musk has that kind of money to throw around, I might as well make him pay enough to start his own team—with all the people we’re about to let go.”
The logic is almost poetic. If Musk is really determined to own an NFL franchise, why not make him pay extra so he can build a new one entirely from scratch? Penner is reportedly arguing that at, say, $20 billion instead of $15 billion, the Broncos could afford to clear house and start fresh. New coaching staff, new front office, new players—heck, maybe even a new mascot that’s half horse, half Tesla. With the extra cash, Penner could single-handedly reshape the franchise while Musk, fresh off his impulse buy, scrambles to figure out why his new football team doesn’t come with a self-driving feature.
The NFL community is torn between shock, amusement, and sheer curiosity. On one hand, Musk buying the Broncos would be the biggest off-field move in league history. On the other, the thought of Musk possibly getting fleeced in a negotiation is almost too good to pass up. Twitter (or X, as Musk insists we call it) has already exploded with memes about Musk introducing AI-powered playbooks, robotic referees, and a stadium that launches fans into space at halftime.
Of course, this is all still in the realm of speculation. Musk hasn’t publicly confirmed anything, and knowing him, he could just be testing the waters to see if he can buy the Broncos using Dogecoin. But if Penner gets his way, this could turn into the most expensive game of Monopoly the NFL has ever seen. Whether or not Musk takes the bait remains to be seen, but one thing’s for sure—if he does, the Broncos might not be the only ones getting a complete reboot.
