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Detroit Lions owner Sheila Ford Hamp has signed an $13.5 million deal with Netflix for a film about the Detroit Lions. What’s coming is more than just a documentary — it’s a full-blown tribute to the legendary Detroit Lions football empire, an icon that has defined…-wiwiwi

🚨 WHOA: Sheila Ford Hamp Signs $13.5M Netflix Deal — Epic Detroit Lions Movie in the Works, and It’s More Than Just a Documentary

Detroit, MI – It’s official. In a move that’s sending shockwaves through both NFL and entertainment circles, Detroit Lions owner Sheila Ford Hamp has signed a $13.5 million deal with Netflix to create a major motion picture about the underdog-turned-contender franchise — the Detroit Lions.

And make no mistake: this won’t be your average sports documentary. What’s coming is a full-blown tribute to the grit, heart, heartbreak, and resurgence of one of the NFL’s most beloved — and now feared — franchises.

Netflix Pitch Deck Reveals Cost of NFL Sponsorship

🎬 From Punchline to Powerhouse: Detroit’s Football Story Comes Alive

The Netflix film, currently untitled (though rumors say it’s working under “Roar: The Detroit Lions Reborn”), will be equal parts documentarydramatization, and emotional rollercoaster.

“This is a story that had to be told,” said Ford Hamp in a statement.
“The Lions are more than football. They’re Detroit. They’re redemption. They’re family.”

Illness knocks out 3 more Lions players, including Aidan Hutchinson -  mlive.com

🦁 What to Expect in the Netflix Blockbuster

Sources close to the production reveal the film will span the entire modern history of the team — from the Barry Sanders era, through the 0-16 heartbreak, to the Dan Campbell-led renaissance that has reignited Detroit’s soul.

Here’s what’s expected:

  • Powerful interviews with legends like Barry SandersCalvin Johnson, and current stars like Jared Goff and Aidan Hutchinson

  • Never-before-seen locker room footage from the Campbell “grit” era

  • A deep dive into how the team and city rebuilt together post-bankruptcy and beyond

  • Emotional fan stories from multi-generational Lions families

🏙️ More Than Football: A Tribute to the City of Detroit

5 takeaways from Detroit Lions owner Sheila Ford's introductory press  conference - Pride Of Detroit

Perhaps the most groundbreaking aspect of the film is that it’s being described as not just a Lions story — but a Detroit story.

“This movie is going to show why Detroit’s rise mirrors the Lions’ rise,” said a Netflix producer.
“It’s about grit, glory, and a fanbase that never gave up.”

💥 Social Media Buzz: “It’s About Damn Time”

NFL fans — and especially Lions faithful — are already buzzing:

  • “Detroit Lions getting a Netflix film?! TAKE. MY. MONEY.”

  • “If this doesn’t include Dan Campbell biting kneecaps, I riot.”

  • “Hard Knocks was the preview. This is the main event.”

Hashtags like #RoarOnNetflix#OnePrideFilm, and #DetroitStrong are already trending on X (Twitter), Reddit, and Instagram.

📆 Coming Soon — And It’ll Hit Hard

Filming is set to begin in late 2025, with a release expected in spring 2026 — perfectly timed to stoke emotions before another playoff run (Lions fans, cross your fingers). Netflix has reportedly greenlit both theatrical screenings in Detroit and a massive global release.

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