How Brock Purdy’s Agent Could Complicate Negotiations with the 49ers

As the San Francisco 49ers approach contract negotiations with their star quarterback, Brock Purdy, one factor could complicate matters significantly: his agent, Kyle Strongin. While Purdy himself may not be particularly driven by monetary concerns, Strongin’s ambition to make a name for himself in the competitive world of NFL agents could play a pivotal role in how these negotiations unfold. In this article, we explore how Strongin’s position as Purdy’s agent might influence the outcome of his contract discussions and what challenges lie ahead.

Brock Purdy’s Contract Expectations: A Humble Approach

Brock Purdy has shown himself to be a player who values fairness over excessive wealth. While it’s clear that every NFL player wants to secure a contract that reflects their worth, Purdy doesn’t strike as the type of player who would hold out for a record-setting deal. Having emerged as a surprise sensation for the 49ers, Purdy is likely aware that his success on the field will eventually warrant a substantial payday, but he may not be actively seeking to push the limits of what the market offers. Reports suggest that Purdy might be more interested in securing a deal that rewards his contributions without necessarily aiming for the top spot among NFL quarterbacks’ pay.

However, his agent, Kyle Strongin, could be a different story altogether.

Kyle Strongin: The Agent with a Point to Prove

Kyle Strongin is not an established name in the agent world, but Brock Purdy is his biggest client by far. This means that the stakes in Purdy’s negotiation are incredibly high for Strongin. A successful deal could establish him as a rising star among NFL agents, potentially leading to more lucrative contracts for future clients. Conversely, if the 49ers manage to undercut Purdy’s value during negotiations, Strongin risks becoming relegated to a lower tier of NFL agents.

It’s important to understand that Strongin’s ambition may not align perfectly with Purdy’s humble approach. Strongin comes from a background with an agency that represents top-tier players like Trevor Lawrence. In 2024, Lawrence’s agency negotiated a massive five-year contract worth $55 million per year, a deal that set a high bar for NFL quarterbacks. With Purdy looking for his own extension, Strongin could feel the pressure to secure an even better deal—one that not only exceeds Lawrence’s but also demonstrates that he was right to leave his previous agency.

The Pressure to Outdo Trevor Lawrence’s Deal

Given that Strongin has an extensive history working alongside the agents of Trevor Lawrence, it’s likely that he feels the need to exceed Lawrence’s record-setting contract. Strongin may view this opportunity as a way to prove his worth to his former agency, which he left in 2022. In essence, this negotiation represents a battle for Strongin’s reputation, as securing a deal for Purdy that surpasses Lawrence’s could bolster his credibility within the industry.

This added layer of personal ambition could complicate the process. Whereas Purdy may be content with a fair deal, Strongin might push for a more aggressive contract—potentially something north of $40 million per season—which could strain the relationship between agent and client if Purdy does not agree with the lofty goals.

Why Brock Purdy Could Be Willing to Settle for Less

If Purdy had a more experienced and established agent like Drew Rosenhaus, the dynamics of the situation might be different. A veteran agent like Rosenhaus would likely guide Purdy toward a deal that balances financial ambition with pragmatic decision-making. Rosenhaus, with his long-standing career, would be more capable of explaining why accepting less than $40 million per season could still be highly beneficial for Purdy, considering the long-term security and team structure around him.

But for Strongin, this negotiation isn’t just another deal—it’s a chance to elevate his status. This pressure to “win” the negotiation could lead him to push Purdy toward a deal that may not align with the quarterback’s true desires.

The Likely Outcome: Strongin Faces an Uphill Battle

Despite his best efforts, Kyle Strongin is likely to face significant challenges in these negotiations. The reality is that the 49ers are well aware of Purdy’s value, but they also understand that the quarterback’s potential has not been fully proven over a full season yet. In a league where quarterbacks command top-dollar contracts, the 49ers are likely to be cautious in their approach to extending Purdy’s contract.

Strongin, with his ambitions and personal history tied to this deal, may find it difficult to strike a balance between securing a lucrative contract for his client and meeting the team’s expectations. As a relatively new player in the agent world, Strongin might struggle to navigate these waters as effectively as a more seasoned agent could.

Conclusion: A High-Stakes Negotiation for Both Sides

The negotiation between Brock Purdy and the 49ers will be one of high stakes—not only for Purdy but also for his agent, Kyle Strongin. While Purdy may not be overly focused on securing the highest-paying contract, Strongin’s desire to prove himself and outperform his former agency could drive the negotiation into murky waters. Ultimately, the outcome will depend on whether Strongin can find common ground with the 49ers and secure a deal that satisfies both his client’s and his own ambitions. In the end, it could be the making—or breaking—of Strongin’s career.